PRODUCT DESIGNER || UI/UX || USER RESEARCH
I'm a Ui/Ux designer well-versed in the principles of design thinking
Senior Product Designer (2020–2025)
Led the design of an international money transfer app, driving seamless cross-border transactions. Conducted user research, created responsive multi-device designs, and collaborated with cross-functional teams to improve customer engagement and align with business goals.
Product Designer (2018–2020)
Designed complete web and app experiences from concept to delivery. Validated design decisions through A/B and usability testing, applied SEO and responsive design techniques, and worked closely with developers for smooth implementation.
Product Designer (2016–2018)
Designed and launched the SentiCare App using user-centered design principles. Built a consistent design system, led stakeholder workshops, and translated user insights into impactful design strategies—resulting in a 30% increase in the customer base.
My 5-Stage UX Design Process
- 01 Discover
- 02 Define
- 03 Ideate
- 04 Design
- 05 Test & Iterate
I begin by understanding the business goals and uncovering user problems through user research methods such as interviews, surveys, and competitor analysis.
Next, I analyze the research findings to identify key insights. I create user personas, map out user journeys, and craft clear problem statements to guide the design direction, while prioritizing user needs.
With a clear understanding of the problem, I brainstorm possible solutions, sketch initial wireframes, map user flows, and explore multiple design directions to address user pain points creatively.
I move on to creating wireframes and interactive prototypes, then develop high-fidelity UI designs. I ensure consistency through design systems and incorporate accessibility best practices.
Finally, I conduct usability testing to validate the designs, gather feedback, and refine the solution. I work closely with developers for a smooth handoff and continuously improve the product based on insights.
Selected Projects
Featured Works
01.
Transactor
Transactor was designed to make international money transfers easier for Australians who regularly send money to Nigeria. The problem was that existing apps in the market often had complicated workflows, high transaction fees, and poor user support, leaving users frustrated.
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02.
SentiSoft
Small to medium businesses struggle to manage performance metrics scattered across platforms like Google Analytics, Stripe, and CRMs. They need one unified, intuitive dashboard that helps them track growth, monitor sales, and manage subscriptions with ease.
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04.
Ridas
People in urban and semi-urban areas face challenges accessing affordable, reliable, and safe transportation options, especially during peak hours or in low-network zones. There is a growing demand for a more community-oriented, affordable, and transparent ride-hailing experience.
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05.
Burgaria
This UX case study outlines the research, design, and testing process for creating a user-friendly, visually appealing, and functional burger website tailored to the Finnish market.
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